We look forward to welcoming you to an evening of discovery, dialogue, and celebration.
“A New Signal for Success” moves beyond theoretical discussions to offer tangible insights for transitioning from traditional identity metrics to new, privacy-centric, and effective targeting methods.
In this crucial moment for advertising, TripleLift is thrilled to unveil TripleLift Audiences, our premier data targeting solution, now emerging from beta and available to everyone. Learn how this innovative tool empowers advertisers to not only navigate but thrive in the impending cookieless landscape with a proactive strategy.
Join us at Lightbox in NYC for this unique event, where you will gain invaluable insights from our panel of industry luminaries.
This event promises to arm you with the essential knowledge and tools for confidently entering a post-cookie era, walking away with a deep understanding of digital advertising’s new signals for success.
Embark on an evening filled with meaningful interactions and memorable experiences. Mix and mingle with industry luminaries, fostering connections and exchanging insights amidst an atmosphere of creativity, a live DJ performance, tasty bites, and refreshing cocktails.
The digital advertising landscape is facing a pivotal shift as nearly half of all ad requests are no longer targetable and Google plans to restrict third-party cookies by Q4 2024.
At the same time, eMarketer highlights a slow transition away from cookie reliance, as a significant portion of programmatic budgets are still investing in cookied inventory. This panel brings together leading industry figures from diverse media backgrounds to discuss necessary, innovative identity solutions essential for navigating the digital advertising industry’s transition to a cookie-less world.
Join us and discover how you can proactively adjust your advertising strategies before third-party cookies disappear completely.
Join us for an enlightening Innovation Showcase led by Airey Baringer, VP of Product Management at TripleLift, as we explore the cutting-edge technology behind TripleLift Audiences and its profound impact on the advertising industry.
This session offers an exclusive look into the innovative features of TripleLift Audiences, alongside a glimpse into the exciting future possibilities and upcoming enhancements. Be inspired by a product designed to help you use new signals to connect with your desired audiences more effectively and efficiently in a post-cookie world.